Preparing Your Website Theme Is The Golden Key To Traffic
The most essential part of building a website perhaps is preparing your website theme. How you pick your website's theme will all depend on how you prepare to produce your website traffic. Read that again. It is your golden key to the traffic you crave.
If you made your mind up to produce your website traffic via pay-per-click programs (PPC), like Yahoo Search Marketing or Google Adwords, you should prepare your website theme according to the keywords you plan to buy. This should occur differently for the different types of pages you build for this sole purpose.
If you choose to produce your website traffic via the search engines such as Yahoo or Google, you should optimize your website by looking for keywords inside the niche you are targeting. You should ensure that the KEI of the chosen keywords is high meaning that there are more searches than there are websites optimized for the same keywords. Then you can go on creating numerous landing pages for each keyword that you selected.
Successful websites set their landing pages accordingly to the type of visitors they wish to attract. Do not make a blunder by creating a generic website to fit all types of visitors.
For example, if you want to start a newsletter about computers, you should not build only one website landing page and then be sending all traffic you generate to it. A visitor who is searching for information about either Toshiba laptops or computer repair will turn away from your website as the precise information they are looking for is not found on your website.
Thus, you should create a page on your website specifically about Toshiba laptops and another for computer repair and fill them with the exact information that your visitors are looking for.
If you decide to capture their details while they are visiting your website which you ought to be doing, then your newsletter should be segregated accordingly. Those who look for information on Toshiba laptops will get the kind of information they seek and same goes for those who are looking for computer repair.
As a result, your website they play an important role and is the golden key to traffic.
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If you made your mind up to produce your website traffic via pay-per-click programs (PPC), like Yahoo Search Marketing or Google Adwords, you should prepare your website theme according to the keywords you plan to buy. This should occur differently for the different types of pages you build for this sole purpose.
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If you choose to produce your website traffic via the search engines such as Yahoo or Google, you should optimize your website by looking for keywords inside the niche you are targeting. You should ensure that the KEI of the chosen keywords is high meaning that there are more searches than there are websites optimized for the same keywords. Then you can go on creating numerous landing pages for each keyword that you selected.
Successful websites set their landing pages accordingly to the type of visitors they wish to attract. Do not make a blunder by creating a generic website to fit all types of visitors.
For example, if you want to start a newsletter about computers, you should not build only one website landing page and then be sending all traffic you generate to it. A visitor who is searching for information about either Toshiba laptops or computer repair will turn away from your website as the precise information they are looking for is not found on your website.
Thus, you should create a page on your website specifically about Toshiba laptops and another for computer repair and fill them with the exact information that your visitors are looking for.
If you decide to capture their details while they are visiting your website which you ought to be doing, then your newsletter should be segregated accordingly. Those who look for information on Toshiba laptops will get the kind of information they seek and same goes for those who are looking for computer repair.
As a result, your website they play an important role and is the golden key to traffic.
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