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5 Visual Ideas to Boost Sales

Whether you're in a global organization or a small company, marketing and sales departments in many cases are on different planets. What are you able to do to boost sales-and increase communication?

Over and over I talk to marketing and sales leaders. Regularly they tell me horror tales of gaps in understanding as well as gaps in communication between sections. Sound familiar?

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Well, it obtained me thinking.

How can you utilize visuals to boost communication... as well as boost sales?

Here's my survival list to work with right away.

Visual Tip 1. Draw A brand new Org Chart

While traditional org graphs show marketing and sales sections in silos, the reality differs. In most organizations, there tend to be many overlaps between sales as well as marketing.

Spend some time defining your org chart. Hint: do this particular with participants from marketing as well as sales. Define what your 'real-world' chart should seem like.

Where to get inspiration? Take a look at other types of maps for example subway maps, transit lines as well as airport diagrams. You'll see various layouts create different flows. Translate that which you learn from these physical structures to construct an effective working structure for the organization.

Visual Tip 2. Drawing Project Processes

Many organizations which have been in business for decades possess a defined process for managing tasks. Newer businesses often struggle with building a highly effective project management system.

Whether you've been in business for a long period or are just starting away, this is a very powerful method to increase communication between departments.

Whenever using traditional 'rivals' such as advertising and sales, it is often useful to get objective facilitation. An external facilitator guides the interaction and makes certain that everyone 'plays nice. '

Visible Tip 3. Whiteboard Project Results

New org chart. New task management process. What's next? Total agreement on project outputs. Right down to the detail. Who needs exactly what by when?

This kind of planning is excellent to do at a whiteboard. It enables everyone to obtain involved, show their perspective, as well as work interactively. If you aren't accustomed to whiteboarding a real-time discussion, obtain help. A skilled facilitator will make this sort of innovative project planning a air flow.

Visual Tip 4. Track Exactly what Works

There's nothing quite as an at-a-glance dashboard to show what's working. Involve your department's greatest thinkers to define strategy, strategies and measurable actions. Show for a passing fancy chart what is working, what's bringing in new business, and so what can be improved.

Most of my personal clients use visual charts in order to track group projects, strategies as well as deliverables. Why? It's easy to make use of and easy to keep coming soon. Everyone can see what's happening with a single look.

Visible Tip 5. Collaborate

Collaborating within teams and across teams may be the mark of a winning organization. Find times to come together to go over issues, problem-solve and trouble-shoot.

Here's where many smaller businesses are at an advantage. As long as you're small, it's easy to include everyone. As your company grows in dimensions, there are different challenges to keep everyone current. You must find ways in order to involve people in headquarters, areas and teams.

Visual interaction is among the fastest ways to break lower barriers, boost communication-and boost product sales.

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